Any truth to this 2027 BOSS rumor?

[thaext]

Oh wow! Now we’re talkin! That setup is extremely intriguing! If Ford keeps the pricing reasonable I’m in!

It's a big ask to put the words reasonably priced together in regards to the s650 lol

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[Bear376]

The 550 was all about reviving theold nameplates .Bullitt/GT350/GT500/Mach 1 had one more day in the sun. The 650 is being presented as new era nameplates The Dark Horse and DHSC, and the GTD are not likely to be joined by the Boss 302. Think more of names like Ghost Horse, Appaloosa, or GTDamn (sorry, had to get it out of my system). Ford is looking at buyers who have not been around the old nameplates in their heyday and want something that speaks to their generation.

 

[BuckeyeBOSS]

The 550 was all about reviving theold nameplates .Bullitt/GT350/GT500/Mach 1 had one more day in the sun. The 650 is being presented as new era nameplates The Dark Horse and DHSC, and the GTD are not likely to be joined by the Boss 302. Think more of names like Ghost Horse, Appaloosa, or GTDamn (sorry, had to get it out of my system). Ford is looking at buyers who have not been around the old nameplates in their heyday and want something that speaks to their generation.

But then pricing them for rich retirees.

 

[Upacurb]

The 550 was all about reviving theold nameplates .Bullitt/GT350/GT500/Mach 1 had one more day in the sun. The 650 is being presented as new era nameplates The Dark Horse and DHSC, and the GTD are not likely to be joined by the Boss 302. Think more of names like Ghost Horse, Appaloosa, or GTDamn (sorry, had to get it out of my system). Ford is looking at buyers who have not been around the old nameplates in their heyday and want something that speaks to their generation.

Not arguing with you - but pointing out I dont think this is a good move by Ford

New for the sake of new doesnt always work...... ask Coca Cola ..........

I mean if they are going to throw out Boss Mach1 and Shelby exc to speak to a new generation....why not just throw out the name Mustang as well..... after all the Mustang name is even older then all of those..........

 

[Ninjak]

Mustang is the brand. Just like the F-series. The model name can change, but Mustang and F-series are FORD.

With that said, the performance is what is important to any real car enthusiast. Yes, we all love Cobra, and Shelby this or Shelby that, but in the end, a Mustang with a Shelby nameplate that does not perform is worthless. Dodge Shelby, anyone? Who remembers those? Yeah. Moving on.

I do not mind Ford trying out new nameplates. The Darkhorse is interesting, but the more important part of it is the performance of the Darkhorse. It is a very well-made vehicle. Having the motor built as it is, and the available handling packs and, most importantly, a 6-speed manual has made this vehicle a fun car to own.

If Ford can continue on this path, I believe they will be fine.
There are other companies offering their takes on the platform, and if you are into a naming plate, well, there are plenty to choose from.

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