Its the highest selling sports car, so if any sports car can afford to fund a new chassis/platform, it's the mustang.
It doesn't have to sell like an F150 to be profitable. Also, if not for the mustang, Ford won't be able to compete in all the racing events that they do, which is also good press for them.
I could only imagine. They would be skeptical, but some would say the Mustang is still outselling other sports coupes by a decent margin, some would say a new chassis would spark more interest, etc.
No single car will ever sell enough to justify its own platform (exotica apart) - they simply cost too muchIts the highest selling sports car, so if any sports car can afford to fund a new chassis/platform, it's the mustang.
Simple answer - No! Not by miles.
That's a bit misleading though. The segment is shrinking and overall Mustang sales are way down compared to historical norms. I can't imagine the business model for a new platform is only 5 years of production before a redesign is justified under those conditions.
Its the same platform/chassis since 2013.
Yeah but they also outsell those cars by a good amount while being down. I always think it’s crazy how Mustang is down on sales, yet the Supra in 24 sold 2,600 cars.
Bean counters do not look at a top ten list, they look at sales numbers. Popularity against other cars means absolutely nothing if unit sales numbers aren’t there. And maybe you missed it but Mustang’s two biggest V8 competitors no longer exist.
Only Ford knows what “a good amount” is. Right now the S650 on exists because of the things. 1. F series trucks, that where all the profit is. 2. The Mach-E, like it or not it promotes the Mustang name and 3. Racing, it’s great PR. Could these three things allow Ford to make an 8th? Only Ford knows.
They actually look at profits and competition. If you don't think the number one selling sports car sees that Dodge is bringing back the v8, you're crazy.
Exactly. A mustang down year is twice as good as the next best, while being on a platform thats over a decade old.
That’s what I’m curious about honestly, just because in other worlds that small amount of sales was just enough to justify new platforms. For example Supra and GR86 are drops in the bucket in sales comparably, they were collaboration cars for that reason, but now they’re developing/developed 3 new sports car platforms.
Yeah it’s crazy to me. Yet these other manufacturers see those small sales and still develop new platforms. I just want to know the thought process behind it all.
But other than exotica which sportscars have a unique platform?
Which ones?
