Norm Peterson
corner barstool sitter
While the sub brand part may be true, neither Lexus nor Acura (nor Infiniti, for that matter) came into branding with any history of their own. Brand new names for . . . brand new brands.After all Lexus and Acura are just sub brands of bigger car makers and they have done OK.
It's clear that Ford only wants to build trucks and SUVs, but introducing any SUV flavor into the image evoked by the name "Mustang" - soon to be the only non-truck, non-SUV in Ford's catalog at least for North America - is just plain wrong.
Norm
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