GripTime
Well-Known Member
Very difficult to debate against your argument without parameters for a "Mustang that makes it truly matter again." Price, weight, straight line performance, track performance, down force, Lateral g limit, and braking would be a good start. If your argument is it just needs to be better, well I have plans to reduce weight and add power to my S650.with all due respect, working in service and understanding the boardroom are very different things.
Ford cares. They simply misjudged the market. They’ve been able to skate by on selling nostalgia and “Magic in the air” in the past, so it should work now? Right? Wrong.
Mustang fans and the mass market alike expect much for our dollars these days. Especially in a day when it’s harder for a pony car to be compelling over the EV and other, harder-hitting competition.
Ford needs not only to profit from the Mustang, but to have that halo/goodwill effect extending to the rest of the lineup that providing a compelling Mustang gives them.
any boardroom understand this.
if it were not the case, Ford would have dropped it long ago and sold only trucks snd SUVs, and GM wouldn’t offer a corvette.
Eapecially in an American market where people love a great story, get in their feels, like to feel connected to something and lead with their heart. That’s where marketing expertise comes in. But dang the marketing guys are having to work overtime now since they have so little to work with.
the 1964.5 shook the world. This new one doesn’t even make a ripple in the ocean.
Cone on Ford. Make the Mustang that makes it truly matter again.
I am really just trying to understand what performance you would consider acceptable and for what price.
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