I declined it initially at purchase since it was another markup. About 6 months later I got offers in the mail from ford, and with all the electrical issues they've had so far i figured it was worth it. I've only had little things with the screens, but given how much stuff costs with these cars...
I particularly like my peasant edition, got enough tech without being too much leather. I thought I would prefer the emergency brake lever, but after a couple weeks, it's one of those things I don't think about either. My dealer threw in a set of nice floormats as well.