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When the customer signs the build sheet, we add in a section to initial stating that there is no price protection guaranteed. The ordering has been a mess, and dealers are indeed losing money on certain deals, but do recover funds from ford on others. I am in California, and cannot keep a...

Dealer sales consultant here, my dealer is not marking up inventory even on the DH (I submitted the first order for myself). However, your point of view on this is flawed, dealers don’t control price increases from Ford, and the majority of models will not be price protected. the best way of...